Yannick Aellen concepts, produces, casts, choreographs and/or sound designs for fashion shows, events and photo shoots. During his valuable engagement with the Gwand Fashion Festival in Lucerne, where he played an important role in the international development of the festival and the professionalization of the shows, he in 2003 started to work independently. Aellen was responsible for the production and creative direction of the Stella/Swiss Textiles Award-shows and has furthermore worked for clients such as Louis Vuitton, Alexis Mabille and Ann-Sofie Back during the Paris and London Fashion Weeks. He has also been working for the United Nations, the Institut Mode-Design FHNW and tv channel Pro7. Since 2011 he twice a year, together with event manager Ursina Widmer, organizes the professional shows-and sales-platform Mode Suisse in both, Geneva and Zurich.